Social media without burnout
You don't need to post 5 times a day. You need a rhythm that serves your ministry and your chart week.
The sustainable rhythm
- 1 platform deeply — pick Instagram OR TikTok, not both at launch
- 3 posts per week — testimony, behind-the-scenes, chart update
- 1 story per day during chart week only — then rest
- Always link to Artist Home — QR in bio, not scattered links
What to post (gospel-friendly)
- 30-sec testimony clip (why you wrote the song)
- Chart position screenshot + thank-you
- Clip of someone Supporting or Encouraging (with permission)
- Live concert countdown
- Prayer request + song that carries you through
What to skip
Chasing trends that dishonor your message. Begging for chart position. Comparing your Day 3 to someone's Year 3.